client: Alaska Women's Gold Nugget Triathlon
project: event design
The GNT is America's oldest all female triathlon, an amazing event that now fills up in five minutes of online registration time! For the 2009 GNT design I revisted a much simpler tri-panel I had created in 1997 using the theme of triathlon equipment but taking the concept to a much more detailed and intricate level.
This was the year the GNT experimented with a "snake swim." Racers swam up and down one lane, then slipped under the lane line buoys to repeat the process in the next one, thus "snaking" their way across the pool. Prominently featuring the buoys in the event logo memorialized this trial.