client: Municipality of Anchorage: "Bike to Work"
project: logo design
In 2013 the municipality of Anchorage commissioned a lasting logo design for the Bike to Work event. Working with Northwest Strategies, I designed a logo emphasizing the treads of bike tires in a stamp format. This two color design worked well for posters, business cards, "I biked to work today" stickers, a Facebook profile, web ads, and additional collateral. It also gave the city the option to change accent colors from year to year.
The weather for the 2013 Bike To Work day was less than optimal with rain in the morning and snow in the afternoon! Despite the conditions, many hearty souls participated. Here's a great group of faculty from East High School: